The KPMG Ladies’s PGA is now on equal phrases with the U.S. Ladies’s Open in the case of prize cash. KPMG introduced Tuesday its whole purse is now $12 million, up from $10.4 million a 12 months in the past. The winner will earn $1.8 million.
KPMG took over as title sponsor in 2015 when the PGA of America turned companions with the LPGA within the main championship that dates to 1955.
Greater than cash, the corporate has supplied gamers with knowledge to enhance their video games referred to as “KPMG Efficiency Insights,” which operates on a smaller scale of the ShotLink knowledge on the PGA Tour.
For the Ladies’s PGA, which begins Thursday on the Fields Ranch East at PGA of America headquarters close to Dallas, KPMG is including AI-enhanced options like hole-by-hole evaluation delivered to gamers after every spherical.
One other characteristic is AI-generated scoring targets, notably the minimize, giving gamers an concept in the event that they’re protected or must make a transfer.
“The excessive purse, high programs, complete broadcast protection, and know-how are all methods we’re setting the usual,” mentioned Paul Knopp, the U.S. chairman and CEO of KPMG.
Followers may watch extra of the championship, with a number of featured teams within the first two rounds and a featured group on each Saturday and Sunday, solely on Peacock.
